Recognized as the leading commercial meeting point of the Latin American toy industry, ABRIN will take place from 1 to 4 March 2026 at Expo Center Norte in São Paulo, Brazil.
Covering a broad value chain, ABRIN serves as a platform not only for new product launches but also for direct negotiations and the exchange of sectoral insights. Combining global tradition with economies of scale, the fair aims to generate new business opportunities by welcoming thousands of buyers and decision-makers and connecting them with suppliers. An analysis of the participant profile reveals that the stationery sector accounts for 30 percent of attendees, while the remaining share consists of major toy manufacturers and other related business segments.
The products to be showcased at the fair are grouped into seven main categories:
- Toys: Classic and next-generation toy categories.
- Sports and Leisure: Outdoor activities and sports equipment.
- Spor ve Eğlence: Açık hava etkinlikleri ve spor ekipmanları.
- Collectibles: Figures and hobby-focused collectible items.
- Costumes and Party Supplies: Themed outfits and celebration products.
- Games and Interactive: Board games and digital interactive products.
- Childcare: Product groups dedicated to baby and child care.
ABRIN 2026 continues to serve as the central hub shaping the toy trade across the region. Aiming to enhance brand visibility and strengthen connections across purchasing channels, the fair offers a strategic platform for companies seeking to enter the Latin American market or expand their existing commercial footprint.
FUAR HABER ONLINE